Hello! Thanks for stopping by. I thought my first blog post should be a quick explanation of why things are changing around here.
As 2020 wore on, my peppy little change-the-world brand was fitting less and less. It felt inadequate. Maybe even inauthentic? I was feeling less peppy, and more pissed off. A CBC podcast I listen to sometimes was calling 2020 "Year K," because some people were actually benefitting from the pandemic, while others were absolutely bearing the brunt of the shutdowns and the health risks - there was a split. A divide. We were not all in this together.
And I watched/participated in the charitable sector's response. Most charities have always been about band-aid solutions - focused on addressing symptoms more than root causes. But I found this more and more frustrating in 2020.
I also saw some charities interpreting COVID-19 precautions and guidelines in ways that absolutely stripped program participants of their human rights - people with nowhere else to go being forced to swap dignity and privacy for shelter and food. Infantilized.
I'm Jennifer. I am an advocacy and communications strategist working with multiple charities and nonprofits. And I want to disrupt our sector for good.